Google Adwords Management
A great way to bring more traffic, and ultimately prospective customers, to your website is to advertise it. Pay Per Click advertising (PPC) is the process of gaining traffic through ads on search engines. You’ll see these above the organic search listings and usually have the phrase “Ad” next to them. You pay a fee each time your advert is clicked, hence “pay per click”.
Our aim is to provide a comprehensive managed Google AdWords package that will free up your time to focus on other areas of your business whilst at the same time increasing your Return on Investment.
What is it?
AdWords is an advertising platform provided by Google to allow businesses to publish adverts to potential customers when they search for particular words or phrases. Advertisers usually only pay a fee once the advert is actually clicked.
At Internet Sales Drive we create adverts that promote your website or individual products by carefully optimising ad copy, keywords and setting a daily budget for the ad placement.
People will then see your advert at the top or at the bottom of the organic search results when they search for relevant terms that match your advert. Once someone clicks, a small fee is deducted from your daily budget which measures the advert effectiveness. You literally only pay per click.
A PPC advert can be refined to target geographical locations and certain times of the day to reach the right audience, with the right message at the right time. To help with this, Google AdWords provides detailed reviews of how your adverts are performing which helps you to understand what is or is not working and optimise it accordingly.
Why Choose ISD for Google AdWords management?
When we manage an AdWords campaign, ISD’s plan is to provide a fully managed online advertising campaign that will give you time to concentrate on other parts of the company whilst at the same time growing your ROI.
Successful Google AdWords management requires analytical, creative and technical skill that ISD is known for.
We are a Google Partner
We are a certified Google Partner and have passed our certifications to become recognised as such. It means we manage campaigns to such a level that Google approves of our work and endorses us to provide this service on their behalf. We have to pass these certifications every year and so we never become out of date in our understanding of the ads platform.
You won’t be left in the dark.
Based in the middle of the UK in Nottingham, we can make ourselves available for face to face meetings and can always be reached by phone and email. We also send monthly reports which detail exactly what we have done that month, and even more importantly, how your campaigns are progressing against your objectives.
If you would like to speak to us about our Google AdWords Management then please give us a call on 0115 921 4636 or use our contact form.